Tuesday, October 30, 2018

Traditional hotel sector is adopting online technolog -GOeureka

They have to work faster. If not, brokers who make them contact with customers can start making more of them. The GOeureka team thinks they might have found something that would give this hotel an edge over its agency. To do this, they decided to add the loyalty program available with blockchain technology. The GO project goal is to utilize blockchain to create a symbiotic relationship between hotels and customers. Hotels will maintain control of their brands while customers will get more value at the same price.
GOeureka is a travel technology company that uses blockchain technology to build a hotel booking platform
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The hospitality sector is the second largest contributor in the global travel industry and is currently dominated by online travel agents. OTA generates around 70% of online hotel bookings and this has an impact on hotel direct bookings, profit margins and loyalty programs. GOeureka, want to change the scenario by placing hotels and customers first

PPRODUCT OVERVIEW
The GO platform includes the following: 1) Website with ordering and payment functions 2) Mobile application for customers and hotels to communicate directly with each other 3) Centralized data center and server to store Personal Identification Information (PII), order details customers, and data from the hotel 4) Use the Ethereum blockchain and smart contract to generate a decentralized GO Token and run a payment request

GO will store PII, customer order details and hotel off-chain data to avoid network transaction costs and ensure direct execution of user activities. GO will look to move the entire in-chain platform in the future, with the introduction of the new blockchain technology (ie, Raiden) which allows minimal instant execution at no cost.
GGOeureka's vision
GO has a plan to create an online ecosystem where businesses grow by offering the best services to tourists. As a technology partner for the hotel industry, GO will offer applications and web experiences that are simple and direct to users without high commissions on most sites. By freeing up resources for hotels, GO will enable them to offer better value and customer service with their resources
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1 To decentralize the hotel booking sector and provide greater transparency by allowing hotels to connect directly with their customers

2 Aims to provide users with a dynamic digital experience and remove the high commission structure imposed by online travel agents
3 By reducing hotel financial commitments to third party ordering platforms,
GGOUREKA and Blockchain transparency
The main feature of blockchain is accountability. Go will use blockchain to ensure accountability and transparency are maintained in the ecosystem. Go will replace the payment for play settings used by most travel agents. The platform will be unbiased and no commission will be charged to the user. On GO, the hotel no longer needs to pay for visibility. All views and search results will be determined by hotel performance and reviews obtained from its users.

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GGOeureka Hotel Booking Loyalty Program With Blockchain
If the hotel wants to integrate, the GO ecosystem will offer an API where hotels can link their inventory with the reservation system. There will be guidelines offered to the hotel IT department to make seamless integration. Go will also integrate with property management software

 For more information, please visit the link below:
Author: ludin gendeng
mytherwallet: 0x6EA4aFA15169B68c2dd619AAf0a9da84b37e52B0

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